1. Americans are more conscious than ever of what they put into their bodies.
2. Medical facilities are incorporating more minimally- and non-invasive treatments.
3. Insurance companies are beginning to cover more preventative and natural health care modalities.
4. "Green" is becoming the color of choice in boardrooms and living rooms across America.
Millions of consumers can now access the premier, one-stop health care resource on the web for alternative, complementary healthcare: TheHolisticOption.com
TheHolisticOption.com is built on the most SEO-friendly platform available, enabling search engines (Google, Yahoo!, MSN and search affiliates) to find, index and place us on the front page of related search results. For consumers looking for information on any of 50 different holistic health modalities, natural remedies and products, this means they will find TheHolisticOption.com first, before any other competitive site.
For advertisers seeking to capitalize on this highly lucrative, growing market, this offers a brand new, highly targeted customer acquisition program and sales opportunity. You can build your sales with our display ad program – based on relevant keyword and zip code – and get real time statistics on your click-through results.
And that’s what online advertising is all about.
Using our platform, you can place your products and services right in front of millions of new customers. Based on our unique keyword and geographic metrics, your online ad will reach qualified customers and link directly to your products and services. You can test this exciting opportunity in banner ads, eNewsletters, and featured articles. The result:
1. Unprecedented visibility to millions of online visitors
2. Measurably heightened web traffic
3. Increased product and service sales
4. And a potentially big hit for you!
Advertising on TheHolisticOption.com is perfect for couponing and direct sales of:
| Clothing & Natural Fiber Products | Health & Wellness Products |
Exercise & Fitness Equipment
| Home Health & Health Care Equipment |
| Natural Healing Products & Services | Homeopathic Remedies |
| Health & Fitness Program Consultants | Natural Beverages & Food Products |
| Health & Fitness Studios | Natural Health & Beauty Aids |
| Health Food & Dietary Products | Pet Health Products & Services |
| Health & Nutrition Consultants | Preventive & Alternative Medicine Products |
| Health Publications & Books | Vitamins, Herbs & Food Supplements |
| Health Resorts & Spas | |
Are you seeking consumers who purchase natural and organic products and services? If so, TheHolisticOption.com is the place for your ad. Here's why:
| 1. | As of December 2007, U.S. natural products sales top $56.7 billion, 9.7% growth as consumers continue to demonstrate a growing appetite for natural and organic products.*
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| 2. | Manufacturers and retailers are expanding into new and nontraditional areas, as total sales for the natural and organic industry increased 56% between 2002 and 2006.*
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| 3. | The demand for organic cotton doubled between 2005 and 2006. Organic cotton is used in clothing and personal care items like sanitary products, cotton swabs and baby diapers, as well as home goods like sheets, towels and even stationery.**
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| 4. | Between 2002 and 2006, natural personal care and cosmetic sales grew by 18.4% to $2.78 billion.*
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| 5. | Between 2002 and 2006, natural pet product sales increased 15.1% to $367 million.*
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| 6. | Other organic categories showing strong growth during 2002 and 2006 were coffee and tea at 23.3% and nutrition bars at 22%.*
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| 7. | Between 2002 and 2006, food sales in natural product stores were up 11.7%, with the hottest sales categories being fresh meat and seafood, as well as beer and wine.*
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| 8. | As of December 2007, produce remains the largest category with sales of $3.3 billion, up 11.5% over 2005.
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| 9. | As of December 2007, the retail channel accounted for 81.2%, or $46.06 billion, of total sales.*
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| 10. | Natural products retailers accounted for close to 50% of total market revenues with sales of $28.27 billion.*
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* According to The Natural Foods Merchandiser and Nutrition Business Journal, published in Green Money Journal, 9/20/07
** According to the Organic Consumers Association website, www.organicconsumers.org